How to Work with Family and Friends Part II

With Amber and Erica Greer

Thinking about teaming up with a family member to make your entrepreneurial dreams comes true? Friends and family can be our largest source of encouragement and support when starting a business. Some individuals may even choose to swift that support into partnership. This week we continue our look into the complex challenge of working with family and friends. We got together with Amber and Erica Greer of Kernels Nashville to discuss the specific roles these sisters play within their business. Kernels Nashville is a family owned and operated gourmet popcorn shop in East Nashville. Using their relationship with each other to their advantage, the Greer sisters have mastered communicating and working together. Listen to the full podcast below to hear their story.



Before the interview, we were able to ask Amber a few fun questions to help us get to know her better. These were her answers…


Q: What is your business super power?

A: Customer Service. I love providing each customer with a great experience. I always offer lots of samples and try to make sure Kernels meets their popcorn need. Providing a great customer experience is a great factor in growing a business and is something Kernels prides itself in.


Q: If you weren’t an entrepreneur, what would your career be?

A: A Mathematics teacher. I have a passion for math and teaching. I actually taught at Tennessee State University for 2 years before coming on full-time at Kernels.


Q: What is the biggest lesson you learned since starting your business?

A: Stay on top of your taxes and permit fees. There are so many different taxes and license fees due annually.  I’ve created spreadsheets / notes and I always learn from the previous year. Also, faith, determination and having a strong relationship with God is what keeps us going.


Q: Apple or PC? Why?

A: Apple hands down. I purchased my first Apple ibook in 2005 and haven’t gone back to PC. Apples are just better.


Q: Tell us one thing that people would be surprised to learn about you.

A: I lived in Brooklyn New York for 2 years and worked with the Source Magazine as an Assistant Fashion Editor.


Q: How can people connect with you online?

A: Instagram: kernelsnashville; Facebook: KernelsGourmetPopcorn; LinkedIn [email protected]



Connect with Kernels Nashville to learn more about the Greer sisters and their products:



Listen to the full podcast here:

Brands, Business, Dreams, Entrepreneurship, Podcast, Relationships, Small Business, Work Life Balance
#DFD16, #DreamFest2016, #LiveYourBrand, Amber Greer, Ashley Northington, Business, Denor Brands & Public Relations, DreamFest Digital, Erica Greer, Family, Gourmet Popcorn, Kernels Nashville, Relationships, Small Business, The Live Your Brand Show